Repeatability
Build Enduring Businesses for a World of Constant Change
Is constant reinvention the key to winning in today's fast-paced world? Not judging by the results of some of the world's best performing companies. In Repeatability, the leaders of Bain & Company's influential strategy practice reveal a powerful truth: successful companies that endure maintain a form of simplicity at their core. More than anything else, a "great repeatable business model" equips companies to deal successfully with complexity, the silent killer of profitable growth.
Chris Zook is a partner at Bain & Company and co-head of Bain’s Strategy practice, where his work focuses on helping companies find their next wave of profitable growth. He is the author of the best-selling business books, Profit from the Core, Beyond the Core, and Unstoppable. James Allen is a partner in Bain & Company’s London office and co-head of Bain’s Global Strategy Practice. He is co-author of Profit from the Core and is a frequent speaker at the World Economic Forum and other conferences.