501 Ways to Roll Out the Red Carpet for Your Customers
Easy-to-Implement Ideas to Inspire Loyalty, Get New Customers, and Make a Lasting Impression
“Donna Cutting writes with passion about innovative ways service providers give a world-class experience to their customers. Put the ideas in this book into action and you'll fascinate your customers with red carpet service.” —Sally Hogshead, author of Fascinate
501 Ways to Roll Out the Red Carpet for Your Customers is power-packed with proven, ready-to-implement action ideas to enhance your customers' experience. You'll find examples from a variety of fields, from healthcare, banking, and entertainment to small business, retail, and entrepreneurial ventures.
501 Ways to Roll Out the Red Carpet for Your Customers will give you helpful tips to:
- Make "red-carpet service" a first and lasting impression
- Get your team "red-carpet ready”
- Inspire positive word-of-mouth by delivering wow
- Handle service recovery with style
- Employ creative marketing ideas and social media savvy
Using the plethora of tips, tricks, and techniques in this book you don't have to reinvent the customer-service wheel—just roll out the red carpet!
Donna Cutting is the founder and CEO of Red-Carpet Learning Systems, Inc., a consulting firm that provides tools and training to help leaders engage their teams to deliver world-class customer service. She's a popular keynote speaker, and her experience as an actress clearly informs her high-energy, theatrical, and comedic speaking style. She is the author of The Celebrity Experience: Insider Secrets to Delivering Red-Carpet Customer Service (Wiley, 2008). As a speaker and consultant she works with a wide variety of clients, including those in healthcare, senior living, entertainment, retail, financial services, pharmaceuticals, and others. Donna happily lives in Asheville, North Carolina, with her husband, Jim, and their two dogs, Moxie and Tonks.
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