Salmon
A Fish, the Earth, and the History of Their Common Fate
Written by best-selling author Mark Kurlansky
About one of the most popular, intriguing, yet misunderstood fish
The author's message is that to save the salmon, we must save the planet, and to save the planet, we must save salmon.
Testimony to the man's misguided idea that he can control nature, when, as evidenced throughout time, nature clearly takes best care of itself.
Only book that covers salmon issues around the world, from the Pacific Northwest to the Atlantic, Ireland, Japan, Russia, and more
Book covers cultural, spiritual, culinary and angling topics.
Includes recipes
Extensive marketing plan, including author appearances, full pre-publication and long lead campaign, as well as TV, radio, and podcasts
Full social marketing support from Patagonia Books and Patagonia Corporate
ARCs will be provided
Broadside, signed by author, available