The Franchisee Handbook

Everything You Need to Know About Buying a Franchise

Entrepreneur Press
Mark Siebert, foreword by Robert Cresanti
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This book speaks to entrepreneurs who are interested in growing a business through purchasing and operating a well-known and respected franchise model, explaining the tools and strategies they need to not only become successful franchise owners (franchisees) but to achieve career-making franchise moves toward diversification of assets for the long term.

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