Trailhead
The Dirt on All Things Trail Running
1. First beginner-friendly guide to trail running 2. Interest in trail running is at an all-time high following best-sellers like Born to Run, Eat & Run, Hal Koerner's Field Guide to Ultrarunning 3. Primary market is 19 million committed American runners 4. Secondary market is 6 million American active trail runners.
Lisa Jhung is a veteran trail runner, triathlete, adventure racer, and journalist. She is a contributing editor for Runner's World and is the Runner's World trail running columnist. Lisa has also worked as an editor at Trail Runner magazine and was a co-founding editor of Adventure Sports magazine. Her features, training stories, gear reviews, profiles and travel pieces have appeared in Backpacker, Details, Fitness, Inside Triathlon, Men's Journal, Runner's World, Shape, Outside, Women's Running, and Triathlete.