Turn Your Fandom Into Cash
A Geeky Guide to Turn Your Passion Into a Business (or at least a Side Hustle)
This geeky guide (by an avowed geek) shows you the ins-and-outs of making money involved in the worlds you love to immerse yourself in or one you want to create.
Turn Your Fandom Into Cash teaches fans how to power up their own geeky businesses, harness the power of their fandom, and shield themselves against the wrath of intellectual property holders. This book will also offer real-world examples for aspiring Tony Starks and Bruce Waynes. In many cases, these passion-pursuits have led to full-time careers; in one case, it created a $100 million business.
This book is filled with advice from geeky creators, all of whom have earned money following their passions. Some of these creators work independently, others take gigs when they’re not at their day jobs, and some have created businesses that have earned millions.
In Turn Your Fandom Into Cash, you will learn:
- How many opportunities there are to find work doing something you love.
- What kind of education and financial outlay is required to start your particular geek business.
- How to acquire a license from a major media publisher.
- What kind of work you can legally create, even without a license.
- Advice on why you should—and should not—go into business for yourself.
- Practical tips on getting your products and services noticed by fans.
Truly, there has never been a better time to have a geek business. Now grab your lightsaber or your Lucille and take a slice out of the fandom you love dearly.
'Carol’s geek-fu is strong.' —Jen Frazier, cofounder, ThinkGeek
'Turn Your Fandom Into Cash is an essential guide for every fan who dreams of making their passion their profession. Let Carol be your geek-career sherpa: she’ll show you the path, help you avoid pitfalls, and lead you to the summit of success.' — David Mack, New York Times bestselling Star Trek author & TV consultant
'Carol Pinchefsky offers fan-preneurs a multidimensional roadmap for turning their passion into a livelihood. Clear, concise and written in the language of fandom, this book is a must-have for anyone thinking about setting up a fan-based business.' — Rob Salkowitz, author, Comic-Con and the Business of Pop Culture
Carol Pinchefsky has written about geek culture for Forbes.com, Playboy.com, SyFy.com, and more and manages to insert science fiction references into her business and technology writing. She is also the humor competition editor for The Magazine of Fantasy & Science Fiction. She won the NewSpace Journalism Award in 2012.
